One of the most important questions to ask yourself as a hotelier is how many of your guests are coming back after their first visit. If the number is low, have you ever wondered why?
Guest experience: How to deliver real value to guests
Images by BookBoost In today’s landscape, where everyone is talking about how building a great guest experience will help your…
Automated personalisation in hospitality
Why personalising your offer is so important for your hotel and how you can maximise your results by automating this process.
CRM success is built on partnerships
Participating in a recent panel discussion in Toronto sponsored by Global Hotel Alliance alongside experts from Acxiom, Serenata, Oracle and Cendyn served to be a truly enlightening hour and half on the future of customer relationship management.
Affecting positive culture change during a hotel takeover
It takes considerable time and energy to reinforce the culture at a property in transition. Here are four key components that will impact how quickly that new culture is adopted.
