Suppliers

How to effectively use email marketing in hospitality in 2024

When exploring the landscape of digital marketing for hotels, we see many new emerging trends such as AI, automation, social media, influencer marketing and more. Many may wonder, “Is email marketing still relevant for hotels?” The answer is an assured YES!

How to effectively use email marketing in hospitality in 2024
Insights

8 hotel marketing priorities for 2023

The sooner you identify and plan for the major trends and changes in the industry, the better chance you’ll have to improve your guests’ experience, drive direct bookings, and succeed in 2023. 

Hotel Marketing Priorities in 2023
Insights

Marketing your hotel to the digital traveller

Reliance on digital devices has only accelerated during the pandemic, so travel businesses must be able to reach their potential travellers through engaging mobile content. But which online and digital channels should you use? Here is a simple beginners’ guide to a range of online marketing channels you need to consider in your quest to attract the digital traveller in 2022.

Marketing your hotel to the digital traveller
Insights

Email ideas that turn lookers into bookers

Email marketing is one of a hotelier’s most powerful tools, but only if their emails are being opened. Hoteliers need to carefully think through what value they can offer through email, and then make sure to give the copy, design, personalization, and automation the attention they deserve.

email marketing
Insights

How privacy protection is changing email marketing

While there is a future for email marketing, hoteliers need to be aware all the changes happening so that they can adjust their strategies accordingly. As privacy and control over data become the norm, first-party data is moving to the forefront.

email marketing
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