Insights

Rate parity or disparity?

With the rise of new-age channels, hotels are having problems maintaining a clean and clear vision over their pricing strategy.

Insights

What is a good channel mix for a hotel?

A hotel’s distribution channels reflect signs of the health and diversity of its revenue. Here’s a new look at what distribution channels should make up the channel mix, how to build it, how the pie should be divided and how to shift it.

Insights

Winning strategies to bring in new customers

How should hotels be reaching out to potential customers? When it comes to distribution channels, the discussion should never just be limited to the hotelÕs relationship with online travel agencies or OTAs.

New customers
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