Bookboost implementation has achieved a staggering 29% conversion rate, compared to only 0.1% by email.
Digital marketing and voice channel: A symbiotic symphony
In today’s world, digital marketing efficiency is not only mission-critical, it‘s a business imperative. Here is how you can optimize digital marketing performance via voice channels.
Segmentation throughout the guest journey
Here are insights on how to perfect segmentation on your website even before the guest books.
5 simple steps to boost your hotel website’s conversion rate
Do you find your website generating a large volume of traffic but not yielding enough conversions? Follow these five simple steps to boost your site’s conversion rate and be well on your way to driving more direct bookings.
OfferCraft offers gamification to drive customer engagement rates
Gamification can support the transformation of guests into evangelists through sharing that is trackable, increasing leads, increasing redemption, and collecting insights about how people think.
5 ways hotels can improve direct online booking conversions in 2016
Even the smallest marketing improvements geared towards increasing conversions can have substantial impacts on a hotel’s bottom line.
London’s Regency Hotel to convert to DoubleTree by Hilton London – Kensington
Crimson Hotels has acquired London’s Regency Hotel for more than £100 million and reached an agreement to convert it to DoubleTree by Hilton London – Kensington in early 2016.
5 tips for increasing your hotel’s conversion rate
Your guests are on the Internet, but what will they think of your hotel’s website? Here are simple but effective tips to make sure you convert them when they digitally arrive.
