Insights

How choice of hotel name affects type of guests

When you consider the ‘top of funnel’ for your advertising channels as how guests search to find your property without any previous knowledge, the choice of words you use in naming your hotel can have a profound effect right at the start in terms of who is most attracted to your property.

Global News

Airbnb delivers US$2B in tourist-related taxes

Over 400 agreements with local, state, territorial and national governments around the world have streamlined and facilitated tax collection for hosts, most of whom are sharing their homes for extra income and may not be equipped for complex accounting processes.

Airbnb delivers US$2B in tourist-related taxes
Join over 60,000 industry leaders.

Never miss a trend.