Guest satisfaction continues to be a key objective for Great National Hotels and Resorts (GN), who employ ReviewPro’s Corporate Dashboard to monitor guest feedback across 32 of their hotels. The Online Reputation Management (ORM) tool enables GN to monitor guest satisfaction, identify key areas for operational and service improvements, and monitor performance over time at their member properties.
RJ Friedlander, CEO of ReviewPro commented on the partnership, “We are very happy to be in collaboration with Great National. The dashboard version of our software allows an efficient way to ensure that they are helping to deliver the best guest experience possible.”
Shona Cleary, Head of Digital & Data Science for the Great National Hotels & Resorts Group, also commented, “The software has allowed us to create a guest satisfaction index including detailed insights for our hotel clients. This has meant that we have been able provide an efficient and reliable way for hotels within the Great National Group to identify areas which need improvement, implement strategies to increase guest satisfaction, and then track the improvements over time. The results have been fantastic, and the feedback from our hoteliers overwhelmingly positive”.
Apart from the individual benefits to properties, Great National have used the data gained from ReviewPro date to create benchmarks and plan strategies across the brand. This has helped to develop targeted operational and strategic plans, for example to improve rankings on online travel agency sites.
For more information please visit www.reviewpro.com
