Azerai one of Vietnam’s increasingly known boutique luxury resort brands in Vietnam continues its growth and commitment to this exciting destination by adding a passionate and dynamic new Group Director of Sales & Marketing. Jimmy Tran has close to 20 years of high-end hospitality experience in some of the top international and local hotels across Vietnam, as well as luxury exposure in the dynamic hotel market of Dubai.
Jimmy’s debonair style and passion for curating luxurious experiential stays in spectacular destinations promises to elevate the intuitive service quality for which the hotel group’s three breathtaking resorts are already known. In this new role, he will oversee the private island retreat of Azerai Can Tho, the beauty of the garden and beaches of Azerai Ke Ga Bay and the riverfront historic grandeur of a truly classic hotel Azerai La Residence, Hue.
Jimmy’s vision is to shine a light on the true essence of Azerai for the world to appreciate. “The trio of Azerai resorts exude authentic hospitality journeys and accessible luxury that appeal on a global level. My quest as Group Director of Sales & Marketing is to share the Vietnamese culture, cuisine, and heritage with guests. Azerai Can Tho, Azerai Ke Ga Bay, and Azerai La Residence, Hue inspire relaxation in stunning locations and destination-led experiential travel.”
This ethos has developed through a career of delivering to the highest level of expectation from luxury hospitality guests, fine-tuning every detail of a stay and creating a feeling of effortless, personal, and refined quality. Extending the Azerai narrative to reach discerning travellers across the globe is part of the mission of this executive-level hire, which will effectively communicate each of the three resorts’ most impressive assets.
At Azerai Can Tho, guests discover the richness of the Mekong Delta with an island sanctuary by the Hau River with 60 rooms and five pool villas boasting one to five bedrooms. Only accessible by boat, a lotus pond, age-old banyan trees, and expansive tropical gardens set the tone of tranquil exclusivity. while a spa and yoga pavilion induce well-being as do activities that connect to nature such as green bathing. Traditional Vietnamese design elements are translated into contemporary comfort. Experiences include private cruises and floating markets, plus a cacao farm visit with chocolate-making to follow, private al fresco dining, and cooking with local herbs and ingredients.
Elegant Azerai Ke Ga Bay welcomes guests to stay in tranquil suites and villas, some of which boast private pools, surrounded by greenery. By a long stretch of sparkling white sands, just a two-and-a-half hour drive from Ho Chi Minh, nearby Hon Ba Island is in view and the oldest lighthouse in Vietnam, with fishermen casting out and salt and dragon-fruit farms close by. Four swimming pools are beautifully positioned, including one in the gardens and another right by the beach with sunset views and al fresco dining. Experiences include trips to a nearby world-class golf course, the resort’s spa rituals, five-sense cooking classes, and dragon fruit culinary creativity.
The historic Azerai La Residence, Hue seduced with original Art Deco designs and a colonial mansion that hosts guests in stunning rooms and suites with Indochinese interior flourishes. Set by the spectacular Perfume River, a spa, fitness, and a salt-water pool rejuvenate. Experiences lead back in time with visits to Hue, home to Nguyen Dynasty emperors and incredible architecture, plus trips to Ngoc Son Garden House to discover its well-preserved royal heritage, along with Thien Mu Pagoda a symbol of Hue’s cultural legacy.
Azerai, established by veteran international hotelier, Adrian Zecha has created destination stays in Vietnam for travellers seeking luxurious experiences with meaning outside of the well-travelled hotspots. His latest top-level hire will undoubtedly add to the texture and unique quality of Azerai’s Vietnam.
