Zeynep Peker Prakatur is the new area commercial director. With a 23-year career in the UAE luxury hospitality sector, the hotel says she is known for stakeholder management and inspirational leadership.
She has previously held various leadership positions in Dubai hotels such as Burj Al Arab Jumeirah, where she was director of business development.
Before moving to Raffles, Prakatur was cluster director of sales and marketing at One & Only the Palm and One & Only Royal Mirage, where she helped achieve the highest ADR performance at the properties, with diversification strategies in business and suite and villa sales.