Hawks Cay Resort names new Sales Leadership - Insights
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Hawks Cay Resort names new Sales Leadership

Hawks Cay Resort announces Anna Lawrence as the newly appointed Director of National Accounts for its mid-Atlantic market, and Brittany Norton as the new Associate Director of Sales for its northeast market. These appointments reinforce the resort’s reach in these markets.

Anna Lawrence Director of National Accounts

“Demand for travel continues to grow post-pandemic with the northeast and mid-Atlantic markets offering new opportunities,” said Sheldon Suga, vice president, and managing director of the resort. “Both Anna and Brittany have a deep understanding of the needs of each of their markets, and we look forward to expanding our reach.”

Starting her hospitality career with the resort as a summer intern in 2011, Anna Lawrence has a long history working at Hawks Cay.  She has taken on this new position from the resort’s director of sales following her relocation to North Carolina. Anna has worked at several well-known Florida Keys resorts, including Sunset Key Cottages and the Islamorada Resort Collection throughout the Florida Keys, bringing with her a deep understanding of the local market, and experience implementing innovative sales campaigns that have increased overall revenue growth. As a resident of the mid-Atlantic, being immersed in the market every day allows Anna to understand its trends and cater to its evolving sales needs.

Brittany Norton Associate Director of Sales

Brittany Norton returns to Hawks Cay with more than eight years of destination resort marketing experience having gained experience with four other Florida Keys properties over the years. She’s held various leadership positions, most recently serving as Area Director of Food & Beverage at the Islamorada Resort Collection. Throughout her career, Brittany has been instrumental in overseeing the sales and operations of various hotels and resorts, along with managing food and beverage concepts. Brittany holds an Executive Master of Science degree in Hospitality & Tourism Management and a Bachelor of Science degree from the University of Central Florida.

About Hawks Cay Resort

Hawks Cay Resort is a one-of-a-kind destination resort on Duck Key in the middle Florida Keys, roughly halfway between Key Largo and Key West at mile marker 61. A recipient of the prestigious AAA Four Diamond Award and a member of the Preferred Hotel Group Lifestyle Collection, this 60-acre, tropical destination is easily accessible by car, boat or plane yet feels worlds away from everyday life. Alongside the aquamarine water of the Atlantic Ocean, guests enjoy offshore, flats, and backcountry fishing; diving; kayaking and standup paddleboarding programs; Cliff Drysdale tennis program, and the only resort-based Dolphin Connection program with complimentary daily viewings in the continental U.S.

The resort boasts 177 guestrooms and 250 two- and three-bedroom villas, a full-service marina, six restaurants, a saltwater lagoon, five swimming pools, kids club and Calm Waters Spa. For groups and events, the resort offers multiple outdoor venues, plus 20,000 square feet of oceanfront meetings and event space. For more information, please visitwww.hawkscay.com.

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