Seasonal demand is a goldmine for hotels. From Christmas to Valentine’s Day, guests are ready to spend—and smart hotels turn this into a revenue surge. The secret? Bonus campaigns.
Why Bonus Campaigns Work
Urgency drives action. When you offer a limited-time reward—like a $50 bonus card for every $500 purchase—you create instant motivation. Guests love added value, and hotels see higher sales and repeat visits.
Think Beyond Holidays
Seasonal peaks aren’t just December. Mother’s Day, Black Friday, and regional holidays all offer opportunities. Pair these with experience vouchers—spa days, dining packages, wellness retreats—and you’ll attract both locals and travelers.
How to Execute
Start with visibility. Promote your bonus offer across email, social media, and on-property signage. Use lifestyle imagery to inspire, not just product shots. Add QR codes for quick access and leverage paid campaigns for reach.
The Bottom Line
Limited-time bonuses turn gifting into a growth engine. Embrace omni-channel strategies, tap into guest insights, and make seasonal peaks your most profitable moments.
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