Blue World Voyages is carving an entirely new niche within the worldwide specialty cruise segment, to promote “Active Lifestyle Cruising”.
Scheduled for a summer 2019 launch in the Mediterranean, the inaugural ship will be a break from conventional cruising, with one entire deck designated for sports, exercise and wellness, and a second dedicated to spa and rejuvenation. With locally-sourced farm-to-table cuisine, active shore excursions, partnerships with experts and leading brands, this is set to be the ultimate cruise experience for wellness-minded adults.
With the global wellness industry now worth $4.2 trillion, and wellness tourism currently experiencing a 6.5 per cent annual growth, more than double the growth rate for overall tourism, the launch of Blue World Voyages couldn’t come at a better time. The revolutionary new cruise will also meet the growing demand from travellers who are keen to stay healthy and active whilst on holiday, a trend we can expect to see more of in travel in 2019.
Of the launch, Gene Meehan, Chairman and Founder, said, “Blue World Voyages was created for health-conscious individuals, sports and fitness enthusiasts, and those in search of personal improvement. Our focus on Active Lifestyle Cruising is not an option or an add-on. It forms the core of our overall cruise travel experience, deeply embedded into every aspect of the company, from ship design and onboard programmes to dining options and itineraries.”
The bow to stern Sports Deck is outfitted with golf and football simulators; batting cages; a functional training centre; yoga, spinning and TRX studios. There are three pools, including a seawater “lap pool” for open water swim training. On the Spa deck, guests can enjoy a relaxing therapy tub, indoor and outdoor treatment rooms and solarium. For a virtual tour of the ship, watch the video:
Making further waves in industry waters, Blue World Voyages is also set to become the first cruise line to invite passengers to become business partners, participating in the formation of the company through its Owners Club and Founders Club. For the Owners Club, Blue World is introducing a unique ship configuration for a new cruise line, with 26 luxury one- and two-bedroom residences. These units will be sold under the direction of co-founder, Fredy Dellis, former President/CEO of the World at ResidenSea. The Founders Club is open to the first 500 individuals investing in the company’s crowdfunding campaign via a UK platform soon to be announced.
Three 350-passenger, five-star ‘casual’ ships are planned for the Blue World Voyage fleet. They will roam the world, with ports of call selected, based on the availability of activities such as cycling, hiking, golf and watersports; access to areas conducive to yoga and meditation, and opportunities for cultural and learning experiences.
“People want to take ownership of their health, even when on holiday,” said Meehan. “The timing is right for quality hospitality groups to recognise and address this fact. Blue World Voyages is setting the precedent in the cruise industry. We are doing something completely different.”
Each week, Blue World Voyages will sail on seven-day voyages with 350 like-minded passengers who have an interest in living active, healthy lives. This common purpose offers a unique motivating environment – the opposite of its competitors that offer a one-size-fits-all cruising experience.
