Insights

To automate or not to automate?

Relieving revenue managers from the burden of mundane and repetitive tasks, including tactical pricing, will go a long way to save time, increase revenues, and improve profits. An effective way to prevent bad pricing tactics is through intelligent automation.

AI
Insights

Which loyalty program is best for your hotel?

While it may seem like there are a lot of decisions to make, the most important thing for hoteliers to do is to focus on the key fundamentals of a successful loyalty program: an easy-to-understand system, clean data to leverage, attention-grabbing rewards, and personalized experiences.

loyalty programs
Insights

Marketing in times of crisis (again)

Just when the travel and hospitality industry was about to live its “Revenge Travel 2.0” moment as we emerge from this pandemic, the war in Ukraine puts many travelers in wait-and-see mode yet again. How can we adapt?

travel marketing
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