A tip cannot retroactively improve service and it encourages selfishness rather than teamwork. Is it a practice that needs to be eliminated?
An inside look at Hotel Jen’s rebranding program
In part two of our talk with Marisa Aranha, Vice President Sales & Marketing of the Hotel Jen brand we find that small touch points can have a big impact on a mid-tier customer segment that is price driven.
Hotel Jen rebrands 10 properties in 11 months: a look inside the experience
We talked to Marisa Aranha, Vice President Sales & Marketing of the Hotel Jen brand, about the effort required for this aggressive rebranding roadmap and some of the lessons learned along the way.
What do Millennials want from their employers?
When asked what their priorities were in making choices of potential employers, over 80% of the students said they were looking to work for companies that provided, as their first priority, career advancement opportunities.
How to successfully implement ‘Lean Thinking’ into your organisation
Lean is about centring all thoughts and actions on the customer and his demands.
An argument for 100-point wines
Be the best you can at local wines, one particular vineyard, or even one specialty (for example, icewines). By getting involved and creating something exceptional, you will add to your property and your sales.
The balance between modern and timeless: insights from GM of The St. Regis New York
We talked to General Manager Hermann Elger about how he is honoring the colorful legacy and traditions of the storied hotel while still remaining relevant and enticing to the next generation of luxury traveler.
Hotels in the age of BYOD and Internet streaming
Study finds that rather than watching a video-on-demand library, guests would now prefer the ability to watch their own content on the hotel TV – and they’re willing to pay for it.
Seven tips to improve your B2B marketing – Part One
Are you marketing to other businesses? Make sure you’re on the right track with these essential B2B marketing tactics.
Key areas to watch for revenue management in 2015
Marketing, sales and revenue management will have to mine for opportunities where they can market to current and potential guests effectively, and where they can truly meet the needs of their guests – all while monitoring a constantly shifting landscape of consumer behaviour and booking channel preferences.
