The Sun Rose West Hollywood – the newly reborn 149-room property redefining culture-driven luxury in the heart of the Sunset Strip – is pleased to announce the appointment of Jeff Graham as Director of Sales and Marketing. A hospitality leader with more than 25 years of luxury hotel and resort experience, Graham will oversee all sales, marketing, revenue strategies, and MICE business for the property, including its 149 guestrooms and 37 suites, signature spa, rooftop restaurant and pool, and its live-music venue, Live at the Sun Rose, that plays host to entertainment legends and boundary-pushing new voices.
Throughout his career, Graham has held senior leadership positions with globally recognized brands including Preferred Hotels & Resorts, where he most recently served as Regional Director for America West and Canada, as well as Kimpton Hotels & Restaurants, Starwood Hotels & Resorts Worldwide, and InterContinental Hotels & Resorts. His expertise spans global sales strategy, revenue optimization, brand marketing and public relations, with a proven track record of driving growth, developing strategic partnerships, and leading high-performing teams across North America.
No stranger to Southern California, Graham has spent over a decade working in Orange County, where he led strategic initiatives for real estate leader Irvine Company and in San Diego County, where he served as Director of Sales & Marketing at the iconic La Valencia Hotel. Prior to his time in California, he spent more than a decade in Vancouver, holding leadership positions with The Metropolitan Hotel Vancouver and Hotel Georgia.
A native of Vancouver, Graham graduated from the University of British Columbia, where he studied Business Management and Marketing. Outside of the office, he enjoys time at the beach and hiking with his two dogs, Bella and Friday.
