Now Available: Content Personalization on the Hotel Website Whitepaper
Personalization in the hospitality industry isn’t a new concept. Hotels often provide personalized in-room and on-property experiences, so why should…
Written by Professor Peter Jones, Dean of eHotelier Academy, Strategic Management: A Guide demystifies the concepts and processes associated with strategic management, making the ideas accessible to as wide a range of managers within the hospitality industry as possible.