Twitter Archives - Insights

How the hospitality industry is embracing social media

With 2.3 billion active on social media, it is no surprise that online marketing, specifically social media marketing, is a hot topic in hospitality.ÊHere we look at just some of the ways media savvy hoteliers have embraced the channel and the interesting results they have seen. From Facebook, Twitter and Instagram to blogging, letÕs dive in and take a closer look at the ways you can adopt some successful strategies for your own property.

Hotel social media

Driving bookings through social media

Each platform has its own characteristics, driving and targeting various consumer segments. Here are tips on how hotels can better engage customers on the most commonly used social media platforms.

Social Media

5 tips for your new Twitter profile

By Frederic Gonzalo: Here are five tips to keep in mind when updating your profile and managing it moving forward, both for personal and brand accounts alike.

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