Start experimenting with social media because no one knows your business as you do. Communicate with your audience as with friends, and you will quickly understand what they need.
With 2.3 billion active on social media, it is no surprise that online marketing, specifically social media marketing, is a hot topic in hospitality.ÊHere we look at just some of the ways media savvy hoteliers have embraced the channel and the interesting results they have seen. From Facebook, Twitter and Instagram to blogging, letÕs dive in and take a closer look at the ways you can adopt some successful strategies for your own property.
Its Twitter-based customer relationship process generated an increase of 55% in bar profits, 95% customer satisfaction, and more than 1,800 followers, as well as a large number of mentions as a Trending Topic.
London is the most talked about travel destination on Twitter, with the words ‘London’ and ‘travel’ tweeted together more than 630,000 times in 2015, 200,000 times more than the next most popular cities.