Four Countries In Asia-Pacific Account For 20% Of Global Travel Spending. Is Your Brand Prominently Represented In These Markets?
Chinese visitation to Africa on the rise
Why have travel destinations in Africa gained much popularity amongst Chinese tourists? @ippworld_sgp
How to grab a bigger share of the international food tourism pie
Hoteliers, hospitality and leisure establishments vying for the burgeoning appetites of the food tourists must first provide that vital linguistic connection Ð through reader-friendly website content in the preferred language of visitors.
The advantages of using Language Service Providers for multicultural marketing content
LSPs can provide multicultural content that can be managed with less stress and completed in a shorter time frame and at lower cost.
The art of information globalization across cultures
IPPWORLD offers transcreation (translations infused with creative writing) as well as administration of Content Management Systems with localized language contents.
Why your hotel website should offer more than one language
By Alina Cincan: In a world of global travellers, here are four reasons why smart hotels are offering their webpages in multiple languages.