A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals.
6 easy tips for an effective hotel email marketing strategy
Email marketing is a powerful tool for all-sized properties including motels, hotels and vacation rentals, etc to connect with their guests and drive bookings.
7 steps to creating a guest journey for the first time
From understanding your target audience to leveraging guest data, here’s how to put together a guest journey that helps you to achieve your desired results.
8 non-negotiables for a profitable hotel distribution strategy
With the rise of online travel sales and the influence of e-commerce and review sites, accommodation providers must adapt to the evolving distribution landscape. Here are the key elements that form the foundation of a successful hotel distribution strategy.
How to use the marketing mix to maximize customer returns
Marketing is all about presenting the right offer in front of the right people, at the right time.
4 quick tips for better segmentation
Even the most basic segmentation strategies can help you refine your marketing, identify niche markets and better understand your guest behaviours and preferences to increase the relevancy of marketing – and boost your bottom line.
How to repurpose content to increase your marketing ROI
Ensure that your marketing messages are reaching as many leads as possible and that you are earning the greatest ROI on all activities.
