Insights

8 hotel marketing priorities for 2023

The sooner you identify and plan for the major trends and changes in the industry, the better chance you’ll have to improve your guests’ experience, drive direct bookings, and succeed in 2023. 

Hotel Marketing Priorities in 2023
Insights

Rate parity or disparity?

With the rise of new-age channels, hotels are having problems maintaining a clean and clear vision over their pricing strategy.

Global News

Expedia signs Industry-First Agreement with Marriott

Expedia and Marriott announced that as part of a new agreement signed in April 2019, Expedia Group will become the exclusive global optimized distributor of Marriott’s wholesale rates, availability, and content to a network of global travel providers.

Expedia signs Industry-First Agreement with Marriott
Global News

The real rate parity problem no one is talking about

As our series of quarterly parity reports show, parity issues are at the root of huge potential losses for hoteliers. These have a number of causes, depending on whether OTAs have a contractual relationship with the hotels. @otainsight

rate-parity
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