As the world and the industry starts to recover, we now thinking about things differently, particularly in our life priorities. We talk to Catherine Bell about changing corporate cultures and how positive leadership embracing change can lead to business success through people.
The psychology of pricing
Human beings are hard-wired to interpret and react to the world around them in certain ways, even if those reactions are often irrational and unpredictable.
Psychology and hotel marketing
Once you learn how to speak to the emotions of your audience and use your online resources to showcase the benefits of staying at your hotel, travelers will engage with your brand more.