We have a fasicnating discussion with John Nielsen, the GM at Fivelements Bali and Senior Learning Facilitator at the Blue Mountains Hotel Management School that addresses how to adapt to the changed hospitality environment with both guests and staff.
No company is immune to crisis, but it is the manner in which you react to it that will make all the difference.
The luxury travel market is strong for brands that understand digital metrics when creating their marketing strategy. Learn how to capture this booming market through a combined multi-channel approach.
Rome wasnÕt built in a day and the same goes for a PR strategy. Building a strong foundation for press efforts isnÕt always easy, but can pay dividends in the long run. Vying with the myriad of competitors for visibility and presence in the market takes time, but in saying that most hoteliers recognize that PR is an important tool for gaining visibility and increasing their occupancy rates.
Here are five examples of when using PR will be more effective than advertising for hospitality start-ups.
Prior to joining the team at Centara, Montakarn was responsible for corporate communications at Mitsubishi Motors (Thailand)
Never miss a trend.