The PATA Destination Marketing Forum 2022 (PDMF 2022), with the theme “Building Back Sustainably through Cultural Heritage and Community-based Tourism”, officially began on Tuesday, August 2 at the International Convention Center (ICC) in Hat Yai, Songkhla, Thailand, attracting 326 delegates from 22 destinations and 10 national tourism organisations (NTOs).
2021 results tracking projections, bright spots to emerge in 2022
The new mid-year revision of the ‘Asia Pacific Visitor Forecasts 2021-2023’ from the Pacific Asia Travel Association (PATA) indicates a hard year ahead in 2021 but with recovery occurring thereafter, albeit in a very uneven fashion.
PATA joins The Future of Tourism Coalition
PATA joins The Future of Tourism Coalition to chart a more sustainable direction for tourism as the sector recovers from COVID-19.
Liz Ortiguera named CEO at PATA
PATA announced the appointment of Liz Ortiguera as its next Chief Executive Officer, succeeding Dr. Mario Hardy who will finish his term at the end of May.
IVA recovery rates for APAC varied until 2023
By the end of 2023, international visitor arrivals (IVAs) into and across the Asia Pacific region could return to 96%…
Growth scenarios for APAC fragile and uneven
Three growth prospects for international visitors arrivals into APAC are made, covering mild, medium and severe scenarios.
SMEs success lies in leveraging data and technology
Digitalization and innovation are key for SMEs survival as the travel industry emerges from COVID-19’s impact.
PATA announces new Chair and Executive Board
The Pacific Asia Travel Association announced the ratification of the new PATA Executive Board.
Virtual PATA Travel Mart 2020 welcomes over 1,000 delegates
The delegate numbers embraced 208 sellers from 199 organisations and 40 destinations, along with 152 buyers from 147 organisations and 39 source markets.
PATA examines impact of Health and Hygiene on post-COVID destination competitiveness
results from the recently launched report, The Impact of Health and Hygiene on post COVID-19 Destination Competitiveness in Asia Pacific, published by the Pacific Asia Travel Association PATA with contributions from the cofounders of the Global Health Security Index, a project of the Nuclear Threat Initiative and the Johns Hopkins Center for Health Security; TCI Research, Tripadvisor, and the World Economic Forum.
