The Pacific Asia Travel Association (PATA) is delighted to announce the launch of an innovative capacity-building programme for the Asia Pacific tourism sector. With the theme,
PATA Face of the Future Award 2024: Submissions now open for Asia Pacific Tourism Industry ‘Rising Stars’
The Pacific Asia Travel Association (PATA) is accepting submissions for the PATA Face of the Future Award 2024. The deadline for submissions is May 31, 2024.
PATA confident that Asia will play pivotal role in tourism growth in the Asia Pacific region
Following the release of the PATA Executive Summary Forecasts Report for the years 2024 to 2026 released earlier last month, the Pacific Asia Travel Association (PATA) today released a more comprehensive Asia Pacific Visitor Forecasts 2024-2026 report, taking a deeper dive into growth projections, focusing on the source market-destination pairs from 2024 to 2026 for each of the three Asia Pacific destination sub-regions. This report covers 39 destinations within Asia Pacific forecasting from 2024 up to 2026 in a series of three possible scenarios.
PATA predicts strong gains in Asia Pacific international visitor numbers for 2024
The Pacific Asia Travel Association (PATA) today released the Executive Summary report for its latest forecasts for international visitor arrivals (IVAs) into and across Asia Pacific, which shows strong annual increases in numbers for 2024 with growth momentum continuing to 2026.
PATA and WTCF sign MOU to promote win-win cooperation in BRI Cultural Tourism Industry
The Pacific Asia Travel Association (PATA) is pleased to announce a new organisational partnership with the World Tourism Cities Federation (WTCF), a global international tourism organisation with tourism cities as its focus. The agreement aims to establish a strategic partnership for constructive cooperation in areas of mutual interest based on the principles of organisational development and mutual benefit.
PATA and Visa’s workshops for tourism SMEs successfully concluded in four destinations
The Pacific Asia Travel Association (PATA) is delighted to announce the successful completion of the finance and digital skills workshops for small and medium-sized enterprises (SMEs) in tourism, which took place in Vietnam, Indonesia, Cambodia and the Philippines. These workshops were part of PATA’s collaboration with Visa to build the capacity of tourism businesses in Southeast Asia towards efficient financial management and increased digital literacy.
PATA informal workers programme concludes in Indonesia
Commencing in 2021 and organised by the Pacific Asia Travel Association (PATA), the Informal Workers Programme was designed to assist the informal tourism sector to recover from the COVID-19 pandemic and increase resilience through new knowledge and skills. Whereas the focus of the 2021 programme in Bangkok was to help prepare informal workers for the reopening of international tourism and safety; in Bali and Jakarta, the needs analysis showed that informal workers required new skills to better manage their businesses.
PATA signs MOU with the Pacific Tourism Organisation (SPTO)
The Pacific Asia Travel Association (PATA) has signed a Memorandum of Understanding (MoU) with the Pacific Tourism Organisation (SPTO), to promote and strengthen shared interests between the two organisations in the areas of market access, innovative events, membership and communications to name a few.
PATA inducts travel industry pioneer Alwin Zecha into the Gallery of Legends
The Pacific Asia Travel Association (PATA) is pleased to announce that Alwin Zecha, founder of the Pacific Leisure Group, has been inducted into the PATA Gallery of Legends. The Gallery of Legends Award is a special honor bestowed once every few years to recipients who were true pioneers in the travel and tourism industry in the Asia Pacific region. A ceremony was held today on Jan. 5, 2023 at Daniel K. Inouye International Airport where Zecha’s plaque was mounted joining the other honorees on the north side of the open-air walkway to the E Gates. Attendees included PATA Hawaii’s chair and board members and Zecha’s family. PATA CEO Liz Ortiguera’s remarks were delivered through PATA Hawaii Chair, Jennifer Chun.
Return of demand in Asia Pacific with Liz Ortiguera
Liz Ortiguera provides an update on the region’s recovery, the challenges facing travel, tourism and hospitality business and how the Asia Pacific region is the one to watch in the future.
