By blending both immediate guest gratification with long-term incentive goals, and keeping guests engaged by meeting and exceeding their expectations during their on-property experiences, hotels and resort groups can help create a new era of traveler loyalty.
Developing a successful corporate hotel program
Here are a few ways to create a successful corporate hotel program and partner with some of the biggest companies in the world.
CWT Meetings and Events and Kaplan Higher Education Academy partner to create MICE career opportunities for students
The partnership will see the two organizations give Kaplan Higher Education Academy students real-life industry experience, bridging the gap between industry and academia.
Four ways to turn guests into loyal travelers
We all know direct bookings make the difference for independent hoteliers. Turning guests into loyal travelers and repeat customers is essential. Why?
Hilton celebrates meeting, event and travel professionals as “WowMakers”
Hilton launched WowMakers, its largest-ever B2B marketing initiative, with tools and resources to support and inspire meeting, event and travel professionals to truly “Wow” their attendees and clients.
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