Today, marketing is no longer an optional extra for any business, and the hospitality industry is no exception.
Are short videos the future of hotel marketing?
Opportunity for hotels just got a new synonym – and it’s called ”visual escapism”.
Cendyn to power TIME Hotels’ CRM & guest loyalty programs
Cendyn’s eInsight CRM and eLoyalty Premium solutions to drive guest loyalty and provide personalized one-to-one communications for UAE-headquartered hospitality company
Cendyn launches Hospitality Cloud for hoteliers to drive direct bookings
The first applications available on the Cendyn Hospitality Cloud are Starling customer data platform and Cendyn’s website content management system.
TikTok vs Reels: Everything hotel marketers need to know
The short-form videos are actually perfect for hotels to showcase bite-size chunks of the hotel experience, from staff to property highlights to local experiences.
The annual sale that hotels need to embrace
An untapped opportunity to boost hotel sales at the start of January.
Digital marketing in a resource-constrained hotel
Hotels are used to cross-training, but when it comes to hotel digital marketing, where the discipline is particularly specialized, the issue is much more daunting.
The paradox of hotel marketing
Successful businesses and good profits are based on effective marketing – marketing that speaks to their visitors and triggers emotions, which leads to action.
How to effectively create your hotel’s USP
The best way to move towards success is to create a USP. This article will take you through how to do this.
Want your hotel to rank higher on Google? Do this.
Social media is fun and flashy, and paid advertising is great for a quick win — but SEO is the most valuable long-term recovery strategy. Here are eight simple, straightforward SEO tips for your hotel.