OTA Insight, the cloud-based data intelligence platform for the hospitality industry, continues to expand its presence in the U.S., following the recent signings of key partnerships with Westmont Hospitality Group, Sandman Hotel Group, Dimension Development, Kana Hotel Group and Outrigger Hotels and Resorts.
The psychology of pricing
Human beings are hard-wired to interpret and react to the world around them in certain ways, even if those reactions are often irrational and unpredictable.