The most well-known review site in this industry is Tripadvisor, and, naturally, all hotels want to get the best possible reviews and comments, here are a few tips on getting to the top on Tripadvisor.
Make a goal of curating great reviews for 2022
Hotel reviews are the third most important booking driver after location and price. Hence, you need to develop a strong process to curate better reviews and improve your scores on third-party websites so that guests are more inclined to choose you over one of your competitors.
5 ways hotel listening tools can help today
As the global landscape is constantly changing, so are guest expectations. It is more important than ever to employ hotel listening tools to know what your guests are experiencing at your property.
Coronavirus as seen through hotel reviews: What are your guests saying?
With so many internal implications and struggles on the business end of this matter, it’s important not to lose sight of how customers perceive the crisis and what they’re going through in relation to hotels.
The risks in relying solely on guest reviews
While guest reviews can cover all of a hotel’s departments, they tend to focus on certain aspects that provide a big picture but miss many details. They also do not differentiate sufficiently between service quality and guest engagement or emotional intelligence.
TripAdvisor released Review Transparency Report
TripAdvisor releases data detailing fake review volumes in a first-of-its-kind transparency report
ReviewPro Develops Direct Response API for Booking.com Guest Reviews
What you need to know about new changes on TripAdvisor
The addition of a travel feed on TripAdvisor is a feature that should improve listings and empower businesses who are being reviewed on a regular basis.
“Thank you for your kind words”: responding to guest reviews
The reasons guest reviews and hotel marketing have more in common than you think.
GuestRevu CEO talks revenue and guest reviews at WTM Africa
WTM Africa is one of the highlights of the continent’s hospitality calendar, bringing together thought leaders in the African hospitality industry for three days of networking, talks and exhibitions in Cape Town, South Africa. GuestRevu representatives not only attended the event, mingling with leading minds in the industry, but GuestRevu CEO and Founder, Chris Alexandre, was also selected to talk to attendees about how guest reviews can help maximise hotel revenue.