Violette booked her honeymoon trip. But this didn’t happen from one moment to another. It started with a Google search about the best resorts for honeymoons. There, she found a couple of options and went into TikTok to find reviews and real images. On those videos, she discovered another resort that an influencer had visited, and finally decided to make a booking.
Guest Journey Strategy: How to optimise efforts and maximise revenue
Guest journeys not only should be smooth and friction-free for every guest but also help hotels drive real results without compromising all your staff’s time. However, often hoteliers face the challenge of mixing these two approaches.
The Mille Club: investing at the half-mille mark
Memorable stays are not a merely a function of expensive capex elements, but rather, the attention to detail that guests can experience at each of the five milestones of the stay.
7 steps to creating a guest journey for the first time
In an industry as competitive as hospitality, creating a seamless guest journey is essential for hotels. Here is a step-by-step recap on how to do it.
7 steps to creating a guest journey for the first time
From understanding your target audience to leveraging guest data, here’s how to put together a guest journey that helps you to achieve your desired results.
Welcome to the Mille Club: across the entire guest journey
What every hotelier can learn from brands that are maintaining $1,000+ ADRs and examples across each major part of the guest journey.
Increase your hotel’s revenue by focusing on guest experience
A positive guest experience can result in glowing online reviews, return visits, and a brand reputation that contributes to ongoing growth.
How Silken Hotels and Condes Hotels increase web conversion by 31%
Complementary actions can be taken to increase conversion of your website’s additional traffic and significantly boost your direct bookings.
Cloudbeds acquires whistle, moves to solve friction in guest journey
No. 1 PMS and No. 1 guest messaging platform join forces to integrate guest engagement solutions seamlessly into day-to-day lodging business operations.
Travel recovery needs software to look at the whole guest journey
The future of hospitality will increasingly favor those properties who embrace integrations and automation by deploying platforms that can touch upon the entire customer journey to both increase personalization and save time.