Meeting guest expectations when they’re always changing isn’t an easy task. Here’s a blueprint of the best practices for creating personalized guest experiences that cater to their unique needs and preferences.
Welcome to the Mille Club: Four Figure Luxury
The psychology of hitting four figures in the rate triggers guests to have loftier expectations where a single error can cost you a guest (and likely a high-net-worth guest) for life.
The importance of traveller-centricity in the new era of travel
As we prepare for the upcoming holiday season, it is important to emphasise a traveller centric approach and provide more security, inclusive offerings, and flexibility.
Why hotels need to prepare for the evolved traveller
A new report by SiteMinder sheds light on an evolved German traveller with significantly more demands and higher expectations of the hotels where they stay.
Traveller demands at an all-time high, ‘material consequences’ for hotels not prepared
SiteMinder’s research underscores heightened expectations among consumers with pent-up demand for travel experiences, after a year of travel disruptions and restrictions.
Why 83% of all hotel marketing strategies fail
Could it be that we don’t understand what our guests are really looking for? We think we are in the business of selling accommodations, but as it turns out, our guests want us to make them feel good.
