Hotels need business travelers to fill midweek inventory and they need those big room blocks from groups that come with BEOs or venue space rentals. But in the post-pandemic landscape, there are some stark differences from 2019.
Sports and Entertainment leading group travel recovery
IHG seeing gains in group business with entertainment and sports leading the way.
Tough group business market for US hotels
Cvent data shows U.S. hotels may face a more difficult group business environment. Looking out into time, group booking pace is down across all eight quarters year-over-year.
How hoteliers can better cater to group travellers
Bookings involving a large group of business travellers can be quite the undertaking for a hotel as there is a great deal to plan, from meals to events, activities, transportation and more. Here are some important tips to make sure that your hotel is ready to cater for group travel.