Insights

4 quick tips for better segmentation

Even the most basic segmentation strategies can help you refine your marketing, identify niche markets and better understand your guest behaviours and preferences to increase the relevancy of marketing – and boost your bottom line.

Insights

The power of email automation

Customers only want to see is information that’s relevant to them, and through smart email automation, every communication can be personalized and relevant to the recipient.

Email automation
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