Many travelers wait specifically for Black Friday to book their travel for the year, and most hotels cannot afford to miss out on this huge share of the business.
SiteMinder opens up full direct booking opportunity for hotels
SiteMinder partners with top travel industry digital marketers to bring digital marketing to the hands of hoteliers for the first time and allows them to build their own technology stack.
Revinate and NAVIS join forces
By integrating Revinate’s unique marketing capabilities with NAVIS’ robust reservation sales suite, the combined company will create an unmatched end-to-end guest platform solution to scale profits for the hospitality industry.
Traveller demands at an all-time high, ‘material consequences’ for hotels not prepared
SiteMinder’s research underscores heightened expectations among consumers with pent-up demand for travel experiences, after a year of travel disruptions and restrictions.
HotelREZ Hotels & Resorts chooses PrivateDeal to boost revenue
HotelREZ Hotels & Resorts continues to expand its technology portfolio with the addition of PrivateDeal, an award-winning smart negotiation solution designed to drive additional direct bookings.
Hilton and BuzzFeed transform travel content with new partnership
Hilton and BuzzFeed announced a new partnership that pairs content from BuzzFeed’s travel brand, BringMe, with Hilton’s direct-booking benefits to streamline the consumer travel experience and make it easier than ever to book a travel experience.
TripAdvisor launches new direct booking feature
The new feature allows travelers to seamlessly click through to the hotels’ own booking page from a sponsored listing on the TripAdvisor platform.
Is hospitality jargon jeopardizing your direct reservations?
Hospitality jargon is not a mystery for you but it can get in the way. Start using clear language and strong messages because minor changes can make a major difference.
SiteMinder finds more French accommodation seekers prefer to book direct
How to increase hotel direct bookings
Here are some of the tricks that can help you attract more guests to your property, directly.











