It’s not about how much money comes in but how much we keep. To move away from solely focusing on total revenue and prioritizing profitability requires careful analysis, strategic decision-making and aligning efforts across your team.
Use technology to achieve competitive differentiation
Hotels that make good use of the key technology trends can expect to see technology become a point of competitive differentiation, and those that don’t will find themselves increasingly alienated from their customers and lacking the efficiency that a well-oiled modern business should be aiming for.
