Sojern, the leading digital marketing platform built for hospitality, today unveils its latest year-over-year (YoY) travel trends ahead of the 2025 holiday season.
How hotels can foster a sense of community and improve guest experience
Beyond providing a cozy bed, hotels should now prioritize mental health and community, an increaslingly important part of the modern hospitality industry.
Invest in the zzzzzz
We spend approximately one third of our lifetime in bed, so it’s worth investing in a good mattress, comfy pillows and beautiful sheets in your own home, so why not do this for your hotel guests too?
Choice Hotels to enter Middle East
The master development agreement is anticipated to deliver approximately 25 hotels and 8,000 hotel rooms for Choice’s portfolio in the UAE and Saudi Arabia by 2021.





