Meetings and events are in the midst of a renaissance heading into 2025, with numerous contributing factors as to why. Top of the list for the corporate and group segments is the need to bring people together in a world that has embraced hybrid or fully remote working arrangements.
Blended travel as a huge growth opportunity (with words of wisdom from Marriott)
Guests will continue to crave dynamic events and want to design itineraries that combine business purposes with personal extensions or other ancillary add-ons.
Blended travel: what it means and how to prepare your hotel for it
An Expedia survey shows that 76% of travellers extend their business travel into a leisure trip. How is your hotel preparing to attract these guests?