A leading hospitality benchmarking product in Germany
If potential guests can find lower rates on OTAs and other third party channels, chances are they will leave your website to book there instead. Here are four effective actions you can take on your hotel website to combat this problem and boost your direct reservations.
The Hotels Network was unveiled at the HSMAI Europe Awards 2021 as the Best Technology Innovator of the Year for their first-of-its-kind hotel benchmarking tool, BenchDirect.
The industry’s first direct channel benchmarking platform just got an upgrade, now offering hoteliers exciting new capabilities and competitive insights.
It’s important to be strategic with your tactics. When you do, you will increase your website’s visitor engagement and ultimately drive much more revenue and bookings.
Although it seems to make sense to compare your hotel’s present performance with its past, the conclusions will be misleading and inaccurate. When it comes to analyzing your hotel’s performance, one of the most important things to look at is the current direct channel results – not just your own, but also of competitors in your local proximity.
OTA Insight launches the Overview homepage; an industry-first commercial hub for hoteliers to plan, monitor and execute on key decisions.
The Hotels Network is now launching a new benchmarking platform for Destination Management Organizations (DMOs).
Direct bookings are essential for hotel brands to be successful, yet performance management of this channel is sometimes insufficient. Data analytics can help you better understand your direct channel performance, but the true value comes from being able to compare your brand to the market to identify opportunities for growth.
As we look back on this atypical year, at THN we feel extremely thankful to have been able to forge ahead along our strong growth journey.