Choice Hotels International, Inc. continues its growth in the upscale segment with the addition of the Mayfair Hotel, Ascend Hotel Collection. The Mayfair Hotel joins the Ascend Hotel Collection’s existing New York City hotels the Blue Angel Hotel, The L Hotel and the Insignia Hotel as the brand continues its growth across the city’s boroughs.
Ascend Hotel Collection continues global expansion in top markets
The Ascend Hotel Collection, part of Choice Hotels International, Inc. (NYSE: CHH), opened 2023 with an impressive first quarter, further solidifying its status as the industry’s largest upscale soft brand collection with over 330 hotels open or in development worldwide. The Collection awarded seven new agreements and added four new properties to its global portfolio in the first quarter of 2023, fueling Ascend Hotel Collection’s continued growth.
Bask Hotel at Big Rock Landing to rebrand as part of the Trademark Hotel Collection by Wyndham
On May 7, Bask Hotel at Big Rock Landing will officially make a complete brand change from the Choice Ascend Hotel Collection to the Trademark Hotel Collection by Wyndham. @baskhotel
Ascend Hotel Collection robust growth focuses on major markets
TheÊAscend Hotel Collection, byÊChoice Hotels International, Inc., one of the world’s largest hotel companies, continues to rapidly expand with a specific focus on top markets. @ChoiceHotels
Choice Hotels appoints Eleonora Tarzibachi as Head of Brand Development and Management for Ascend Hotel Collection
Choice Hotels International has appointed Eleonora Tarzibachi as Head of Brand Development and Management of its Ascend Hotel Collection, the industry’s first and largest global, soft brand collection of independent unique, boutique and historic hotels and resorts.
EnVision Hotel Boston-Everitt joins Ascend Hotel collection
The Ascend Hotel Collection from Choice Hotels International has celebrated a special milestone with the city of Everett, welcoming the newly opened enVision Hotel Boston-Everett, a member of the Ascend Hotel Collection. The enVision Hotel Boston-Everett is Everett’s first hotel to open in more than seven decades.
Choice Hotels appoints Keith Biumi as Regional Vice President, Membership Development of Ascend Hotel Collection
Choice Hotels International, one of the world’s largest hotel companies, has appointed Keith Biumi to the position of Regional Vice President, Membership Development of the Ascend Hotel Collection. The Ascend Hotel Collection is the world’s first and largest portfolio of distinctive upscale independent hotels and resorts, backed by the global resources of Choice Hotels.
Choice Hotels Asia-Pac adds Canberra property to portfolio
Clifton Suites on Northbourne relaunches as Pacific Suites Canberra, an Ascend Hotel Collection member.
Choice Hotels expands presence in the Caribbean
The 25-room Hope Town Harbour Lodge features individual cottages and cabanas as well as a separate three bedroom Butterfly House in addition to its main building rooms with private balconies.
