As the world’s economy starts moving again – and traveling again – it is utterly important to make your message stand out and be seen. Here are key steps hoteliers should consider as you begin communicating with consumers again.
6 ways hotels can nail Facebook advertising
If set up right, Facebook can help your hotel generate more direct business when you need it – and to precisely those assets you need to promote now.
Digital Inspo: What creative hotels are doing online
Last year, Hyatt Hotels partnered with then up-and-coming pop star Dua Lipa. The setting for the British musician’s single “New Rules” was Hyatt’s new boutique hotel, The Confidante, in Miami.
Five tips to boost your corporate and group bookings
A targeted marketing strategy combined with the best possible rates can create a significant boost in group and corporate bookings, and revenue! So, what are the best ways to market your property to group and corporate travel bookers?ÊÊ
PR vs Advertising: Which marketing tactic is best for hospitality start-ups?
Here are five examples of when using PR will be more effective than advertising for hospitality start-ups.
Can Hilton break the OTA stranglehold through advertising?
If the hotel empire is going to strike back against the OTA onslaught, it is going to take more than just one or two forays into the advertising galaxy.
Facebook ad strategies that reinvent mobile marketing for hotels
Among the many approaches mobile marketers are using, Facebook advertisement remains one of the strongest.
Take control: Manage your Facebook Marketing today
Facebook is becoming more and more complex, but it is not a reason to throw in the towel! In fact, there are several good opportunities to seize.
Is ‘unadvertising’ the new advertising for hotels?
With their backs against a wall, many hotels and management groups are trying their hands at unorthodox approaches to get the attention of potential travelers.
Google drops right side PPC ads: Implications for hotels
Brands should expect to see cost-per-click rise across the board and certain keyword strategies that might have worked in the past, may become cost prohibitive to continue as a viable strategy in the future.
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