A misalignment between the GM and revenue manager has the potential to not only cause disconnect within their relationship, but ultimately cost the hotel valuable revenue.
The new frontiers of hotel revenue management
As booking becomes more competitive and customer acquisition costs rise, it’s time for your revenue manager to maximize profits in a more holistic way.
The benefits of cultural diversity in hospitality
Intercultural soft skills are not just about meeting the needs of international travellers; building and appropriately managing diversity in the workforce brings a range of benefits to any workplace.
16 Stats about Mobile Travel in 2016
Social networks are no longer just a trendy topic but rather de rigueur in a travel marketer’s online toolkit.
Can hotels resist the invasion of the ‘room-raiders’?
The hotel industry allowed unregulated short-term accommodation operators to grab a slice of the market, and while there is reason to be concerned, the hotel industry already has the potential to fight-back.
Millennials and military meals
The military needs to maintain the all-important balance in providing the dietary lifestyle that military millennials are looking for and need to do their jobs, but in the wider social and cultural context of the meal experience.
What to do about abusive managers
Abusive managers will only stop when we acknowledge that their behavior is wrong, so make it clear that foul behavior is unacceptable and that there will be consequences.
A simple way to snatch a booking from the jaws of an OTA
When guests visit your hotel’s site, you have an excellent chance to capture a booking that might be lost to an OTA by making the process on your website easier and instantly more appealing.
How technology can improve the guest experience before arrival
Driving conversations with guests is vital to drive brand loyalty, revenue and guest retention and using technology to instigate those conversations is what guests want.
How Millennials are shaping the future of hospitality: a closer look
There has never been a demographic that is more connected, digitally savvy and demanding, and wanting contemporary design, high quality amenities, smart technology and locally inspired ambiance, all wrapped into a single hotel experience.
