Cogwheel Marketing & Analytics
Cogwheel Marketing & Analytics

We identify the gaps where brand marketing stops and hotel marketing begins.

About Cogwheel Marketing & Analytics:

Cogwheel Marketing™️ is a digital marketing agency specializing in branded and soft branded hotels, leveraging each brand’s capabilities and coupling that with supplemental strategies to maximize total online presence through digital marketing and advertising. The process starts with identifying gaps in a hotel’s online presence, aligning hotel and revenue goals, and then developing a strategy with tactics to close those gaps. Their reporting and business intelligence tool, Cogwheel Analytics™️, aggregates data across the customer booking journey to identify trends and benchmark marketing data across hundreds of hotels.

BEST FOR:

- Marriott Hotels
- Hyatt Hotels
- IHG Hotels
- Hilton Hotels
- Above Property Marketing Teams
- Commercial Strategy Teams

Contact Details:

Company: Cogwheel Marketing & Analytics

Location: Grand Junction, CO

Founded: 2018

Website: https://cogwheelmarketing.com/

FEATURES

  • Full Service Marketing Agency
  • Cogwheel Analytics

DEPLOYMENT

Desktop

SUPPORT

Email, Phone

TRAINING

In Person, Live Online, Webinars, Documentation, Videos

ARTICLES

Home2 Suites

Home2 Suites by Hilton Rohnert Park Sonoma opens

Home2 Suites by Hilton Rohnert Park Sonoma, part of Hilton’s All Suites portfolio, has officially opened its doors in the heart of California’s scenic Sonoma County.
Cogwheel Marketing & Analytics

Hotel Marketing is like dating—Here’s how to choose the right matchmaker

Imagine you’re navigating the dating app scene. OTAs (Online Travel Agencies) are like matchmakers who introduce your hotel to a broad pool of potential guests.
Cogwheel Marketing & Analytics

The Hidden Power of Dark Social in Hotel Marketing

If you’re tracking your hotel’s marketing performance the traditional way — through UTMs, analytics, and CRM data — you’re only seeing part of the picture.
Cogwheel Marketing & Analytics

Glow up your spa’s marketing strategy

Establishing a strong online presence is crucial for the success of any spa. Stephanie Smith, CEO of Cogwheel Marketing & Analytics, during the 2025 iSPA Conference

AUTHORS

Stephanie Smith
Ira Vouk
CEO

VIDEOS

HOTELS Magazine Video Series: In Discussion with Stephanie Smith, CEO, Cogwheel Marketing

Learn more: