Cogwheel Marketing & Analytics
Cogwheel Marketing & Analytics

We identify the gaps where brand marketing stops and hotel marketing begins.

About Cogwheel Marketing & Analytics:

Cogwheel Marketing™️ is a digital marketing agency specializing in branded and soft branded hotels, leveraging each brand’s capabilities and coupling that with supplemental strategies to maximize total online presence through digital marketing and advertising. The process starts with identifying gaps in a hotel’s online presence, aligning hotel and revenue goals, and then developing a strategy with tactics to close those gaps. Their reporting and business intelligence tool, Cogwheel Analytics™️, aggregates data across the customer booking journey to identify trends and benchmark marketing data across hundreds of hotels.

BEST FOR:

- Marriott Hotels
- Hyatt Hotels
- IHG Hotels
- Hilton Hotels
- Above Property Marketing Teams
- Commercial Strategy Teams

Contact Details:

Company: Cogwheel Marketing & Analytics

Location: Grand Junction, CO

Founded: 2018

Website: https://cogwheelmarketing.com/

FEATURES

  • Full Service Marketing Agency
  • Cogwheel Analytics

DEPLOYMENT

Desktop

SUPPORT

Email, Phone

TRAINING

In Person, Live Online, Webinars, Documentation, Videos

ARTICLES

Cogwheel Marketing & Analytics

The connected future of hospitality: Data, AI, and Smarter Growth

There was no shortage of content about AI at the AHLA Hospitality Show in October 2025, but the Snowflake presentation by Whitnee Hawthorne shared some good information.
Cogwheel Marketing & Analytics

Which hotel brand leads in contactless technology?

Since we here at Cogwheel Marketing are all about sharing our knowledge with others, we did a little research on which brand between Hilton, Marriott
Cogwheel Marketing & Analytics

The problem with ROAS in a long travel planning cycle

For years, Return on Ad Spend (ROAS) has been treated as the gold standard for evaluating hotel marketing performance. But as traveler behavior
Cogwheel Marketing & Analytics

Is performance max right for your strategy? A realistic breakdown

Google’s Performance Max (PMax) campaign type offers a highly automated way to reach customers across all of Google’s channels, including Search

AUTHORS

Stephanie Smith
Ira Vouk
CEO

VIDEOS

HOTELS Magazine Video Series: In Discussion with Stephanie Smith, CEO, Cogwheel Marketing

Learn more: