IHG® (InterContinental Hotels Group) has announced the official opening of its first avid™ hotels property, the 87-room, new-build avid hotel Oklahoma City-Quail Springs.
Situated just north of downtown Oklahoma City, this hotel is in a thriving part of the city. With multiple business headquarters, medical centres, interesting neighbourhoods, and plenty of sporting leagues nearby, the hotel gives visitors to the area, travelling for business or pleasure, a great place to stay.
During the development process, IHG gathered extensive input from target consumers to ensure the avid hotel’s experience delivers exactly what guests want from every touch point in a mainstream hotel. From the moment travellers arrive, it is clear avid hotels has taken the basic travel essentials and created a high-quality guest experience unlike anything else in the market today including modern design, eye-catching colours, plenty of natural light and a room designed for a great night’s rest.
The brand is focused on four key areas designed to set the brand apart in the market:
- Rooms designed for sound sleep – The brand delivers a best-in-class sleep experience, with rooms intentionally designed for reliable rest. This includes a high-quality mattress and linens, choice of firm and soft pillows, blackout roller shades and a purposeful design that reduces noise.
- Focused, high-quality breakfast – avid hotels take a fresh approach to breakfast. A select number of high-quality, brand-name options are available for guests to grab-and-go or enjoy in the lobby; alongside a premium fresh, and individually brewed, bean-to-cup coffee experience to start the day off right.
- Latest technology – avid hotels is the first IHG brand to offer IHG® Studio, a seamless direct casting of entertainment from guests’ smartphones and personal devices to 55″ TVs in each room. IHG® Connect in each hotel also provides enhanced Wi-Fi technology.
- The avid hotels’ guarantee – avid hotels guarantees the room will be ‘just right’ upon arrival so guests can be confident they have made the right decision. If the room does not meet the Guarantee standards upon check-in, the hotel will offer an immediate room change. If there is not another available room, the guest will not be charged for that night’s room and tax.
The avid hotel Oklahoma City-Quail Springs property is owned and operated by Champion Hotels, the largest privately-owned hotel operator in the USA. Guests can look forward to 130 more avid hotels locations opening in the next three to five years.
