Officials of ELEVAT3, a leading revenue management consultancy firm, today announced that the company has launched a new sales & marketing division to provide tailored branding solutions for hoteliers, naming industry veteran Beth Barris as executive vice president of sales & marketing to lead the new offering.
Prior to joining ELEVAT3, Barris was chief sales officer of Barris Hospitality Consultancy, where she was contracted by hotel sales and marketing teams, owners and management companies to provide superior services to help expand existing properties’ sales revenues and market shares. Previously, she held multiple roles with Marshall Hotels & Resorts culminating in executive vice president of sales and marketing.
ELEVAT3 brings a uniquely collaborative approach to combine both sides of its revenue management and sales and marketing divisions. The sales and marketing department provides virtually any solution required, from full sales to market plan development to prospecting, to augment the revenue management capabilities.
ELEVAT3 prides itself on its accountability and effectiveness, as evidenced by its 99.3% client satisfaction rate. While customers are not required to use both services, the two teams have been built to work together seamlessly for branded and independent hotels.