Margaritaville Resort Lake Tahoe, debuting in Winter 2023 as the brand’s first lodging location in a ski destination, is pleased to announce the appointment of Bob Jensch as managing director. Margaritaville Resort Lake Tahoe will be the only all-suite resort in the south Lake Tahoe basin, nestled at the base of Tahoe’s Heavenly Mountain Resort in the Sierra Nevada Mountains.
In his new role, Jensch will be responsible for overseeing all aspects of the resort’s operations, focusing on delivering outstanding guest satisfaction, enhancing operational efficiencies, and fostering a positive work environment. His passion for creating exceptional guest experiences, coupled with his expertise in driving revenue growth and operational excellence, make him the perfect fit for this role.
“I am thrilled to spearhead the launch of the inaugural Margaritaville ski resort,” said Bob Jensch, managing director of Margaritaville Resort Lake Tahoe. “In this next chapter, I look forward to engaging with the South Lake Tahoe community and infusing the Margaritaville state of mind into the Tahoe experience.”
Jensch comes to Margaritaville Resort Lake Tahoe from Davidson Resorts, a highly specialized operating vertical of Davidson Hospitality Group, where he served as the regional VP of operations. He has over 35 years of leadership experience in the hospitality industry, previously serving as general manager for Hilton Lake Las Vegas Resort & Spa and Jensch has also held regional VP and corporate VP roles with White Lodging and Station-Casinos Las Vegas and served as general manager at five other properties in Israel, Greece, Jamaica, Hong Kong and Aruba.
Jensch will work in tandem with the resort’s current general manager, Bill Cottrill, a longstanding community steward with 27 years tenure at the resort, to introduce the Margaritaville lifestyle to the community.