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Craig Waterman named GM at BEI San Francisco

Craig Waterman BEI San FranciscoBEI San Francisco, Trademark Collection by Wyndham announces the appointment of Craig Waterman as General Manager of the 396-room contemporary lifestyle hotel located within minutes of iconic San Francisco neighborhoods such as Hayes Valley, Union Square, and the Financial District.

In his new role, Waterman is responsible for day-to-day hotel operations, ensuring guest satisfaction, and helping in the development of creative programming and the rebuilding of group business.

“I am thrilled to join BEI San Francisco and lead our incredible, resilient team,” said General Manager Craig Waterman. “With the impending return of international visitors and as the San Francisco tourism industry continues to take steps toward recovery, we look forward to welcoming guests back safely and delivering an exceptional hospitality experience that reflects the unique work and play styles of modern travelers.”

Waterman comes to BEI San Francisco from Hyatt Hotels Corporation where he held a seven-year tenure, most recently serving as Managing Director of the former Parker New York (now Thompson Central Park New York). Under the former Two Roads Hospitality lifestyle brand, he held the roles of Vice President Openings & Transitions, overseeing hotels in the California, Arizona and Hawaii markets as well as Regional Director of Operations & General Manager of Hotel Kabuki in San Francisco’s Japantown. His decades of hotel management experience span all aspects of hotel & resort operations, sales & marketing, renovations, openings and transitions for brands including Morgans Hotel Group, St. Regis Hotels & Resorts and The Ritz-Carlton Hotel Company.

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Designed to facilitate connection among travelers and locals alike in a tech-forward environment, BEI San Francisco offers 10,000 square feet of flexible coworking, meeting and event space including a 4,000-square-foot outdoor terrace and two F&B concepts: Ren, an on-the-go San Francisco café, and Sum, a casual restaurant and bar. The hotel’s prime location, one block from the Orpheum Theatre and Bill Graham Civic Center Auditorium, makes it an ideal home base for exploring the best in San Francisco entertainment.

ABOUT BEI SAN FRANCISCO, TRADEMARK COLLECTION BY WYNDHAM

BEI San Francisco, Trademark Collection by Wyndham is a 396-room contemporary lifestyle hotel opened January 2019. Designed to facilitate connection among business and leisure guests in a tech-forward environment, BEI San Francisco is comprised of multiple coworking and social spaces, an outdoor terrace to activate wellness, and two onsite dining options. The hotel’s prime location makes it an ideal home base for exploring the best in San Francisco entertainment: across the street from the Orpheum Theatre and Bill Graham Civic Center Auditorium; near public transportation including BART, Caltrain and Muni; and minutes from major art, entertainment and sports venues. BEI San Francisco is a new concept and an investment by BEI Capital with an international counterpart in Beijing, BEI Beijing. For more information on BEI San Francisco, visit www.beihotelsf.com or follow @BEIHotelSF on Facebook and Instagram.

ABOUT PIVOT

Pivot is the lifestyle operating vertical of Davidson Hospitality Group. With a deep-rooted passion for continuous innovation, Pivot offers exceptional service delivery, revenue generation, integrated marketing and financial responsibility. Constituted by some of the most accomplished leaders in lifestyle hospitality, Pivot caters to today’s independent, adventure-minded traveler through approachable design, locally inspired food and beverage, intuitive, heartfelt service and authentic experiences at each of its properties. For more information, visit www.davidsonhospitality.com/pivot. Follow us on Instagram: @davidsonhospitality and Twitter: @DavidsonHospGrp. Like us on Facebook: @DavidsonHospitalityGroup. Connect with us on LinkedIn: @DavidsonHospitalityGroup. #PivotHotels

ABOUT TRADEMARK COLLECTION BY WYHNDHAM

Each of Trademark Collection by Wyndham’s upper-midscale-and-above hotels around the world—from landmark hotels in Germany and Switzerland to its flagship hotel, The Galt House Hotel in Louisville, Ky.—boast three common attributes: character, charm, and individuality. Launched in 2017, Trademark Collection is geared to three- and four-star hotel owners passionate about upholding their hotels’ independent spirit and designed for everyday travelers seeking distinctive, attainable accommodations in sought-after destinations. For more information, visit www.wyndhamhotels.com/trademark.

Tags: BEI San Francisco, Craig Waterman, Wyndham

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