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The Loews Regency Hotel adds “Power Hour” to spa menu

The Loews Regency Hotel is the home of New York’s famous “power breakfast.” Now the hotel is adding “power” to its beauty game.

Jonathan Tisch, co-chairman of the board of Loews Corp. and a long-time client of A-list stylist Julien Farel, tapped Farel to open a luxury space for high-rollers in the hotel. The spa will have a trademarked “power” menu with services like a “Power Hour,” where multiple treatments can be performed within an hour — perfect for the business tycoons it’s looking to attract. Bloomberg’s Erik Schatzker went inside the hotel’s new spa to test its “power beauty” offerings.

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