Hard skills are specific teachable skills that can be proven through certifications, diplomas or degrees. Soft skills are based on emotional, social, and communication skills that cannot be measured and can be gained through experience.
Tourism’s digital transformation is our phoenix rising from the pandemic ashes
While there will never be anything to celebrate regarding the impact of COVID-19, the adaptation of technology has transformed almost overnight and with that brings incredible opportunity for our future.
4 types of hotel rates and how to use them
Rate plans help you maximize revenue during slower seasons, allow you to provide more pricing options for your guests, and keep your property competitive in your market.
Five tips for the summer after Covid
Now is the time to re-examine your core strategies and take a hard look at your plans for the long-term, as real recovery is coming, and those who prepare will reap the appropriate rewards.
10 direct channel KPIs every hotelier needs to know
Direct bookings are essential for hotel brands to be successful, yet performance management of this channel is sometimes insufficient. Data analytics can help you better understand your direct channel performance, but the true value comes from being able to compare your brand to the market to identify opportunities for growth.
The true cost of food and the pillars of sustainable gastronomy
Addressing the food waste challenge requires both a paradigmatic change toward food and a swift change in how food waste is managed in businesses and educational institutions.
Making ecotechnology worth it for hotels
The hospitality industry is lagging behind in its adoption of eco-friendly technologies. A new study investigated exactly what is holding hoteliers back in their quest to “go green” and ways to address the barriers they encounter.
What will the metaverse mean for the hotel industry?
Despite its infancy, the metaverse has already opened some avenues to the hotel industry, from attracting and up-selling guests, to improving events at hotel locations and improving the guest experience.
Creative tips for F&B profitability in a year of inflation
Here are ten initiatives for your consideration to see your restaurant outlets through until prices and labor stabilize in the whiplash from the pandemic supply chain disruptions.
Why every hotel (even your own) is your competition in a disrupted market
The property next to you is not necessarily your direct competitor. Identifying who your guests are, who the competition is and how your property is performing relative to other hotels in the market is a real challenge today.










