While the startup environment is fundamentally very different than working in hospitality, what it takes to succeed in these industries is curiously similar.
Manage the service experience to achieve customer satisfaction
Attending to guests in a timely and professional manor is integral to deliver good customer service, however, the reality may not be so simple. Here are the areas to manage to avoid service failure.
Why mobile apps have the advantage in hotel guest engagement
One of the most compelling reasons to develop an app is that it can take advantage of features on the phone that mobile websites cannot.
Using data mining and analytics to your hotel’s advantage
Without data mining, valuable insights about customers’ characteristics and purchase patterns may remain largely untapped. Success or failure often depends not only on how well you are able to collect data but also on how well you are able to convert it into knowledge that will help you better manage your business.
4 outdated hotel design ideas to avoid
With hotel refurbishment cycles sitting at between 5 to 7 years, it’s important that you choose your hotel’s new interior design ideas very carefully.
Five content editing tips to improve your hotel’s website
Editing is an essential way to make sure your hotel’s written content does its job as well as it possibly can. Here are five tips to ensure your copy nudges potential guests to the point of purchase.
How hotels are using social media to encourage digital interaction
Clever hoteliers have leveraged social media to strengthen brand recognition and loyalty—before, during and after their guests’ stays.
8 tips on how to manage fast-changing hotel security risks
Hotel management and staff need to be more security savvy and better prepared to prevent criminal activities.
How meta-search marketing can benefit your bookings
Adding a meta-search strategy to your hotel digital marketing mix can help you take advantage of these new tools to funnel traffic away from OTAs and cut out the middleman.
Imperfect people and hospitality leadership
One of the great factors about hospitality is that many who lead are those who are self-made and they invariably listen well, understand and like people.
