Unfortunately, investments made towards training and development of human resources are poorly measured and tend to skew disproportionately in favour of operations delivery, resulting in a zero-sum-game.
Back to basics: search engine marketing
Search engine marketing (SEM), or buying traffic through paid search listings, is a relatively easy way to drive qualified traffic and more direct bookings to your hotel website.
Three reasons owners should give up control of their hotels
Here are three key examples how third-party management companies can help owners and why owners should consider them.
Hospitality should lead, not lag, in the sustainability stakes
Many of the waste reduction principles that have traditionally been an essential part of a venue’s success are no longer taught or even recognised by the new generation of hospitality professionals.
Maximise revenue: a guide to an optimal group quotation process
Group quotations can be extremely time consuming and difficult if a clear structure is not in place.
One simple word to overcome these 6 hotel operational bottlenecks
So, here’s a checklist of 6 operational bottlenecks you should start saying ‘No’ to, in order to stay successful in your hotel business. @Hotelogix
Are hoteliers meeting the needs of female business travellers?
With the knowledge that safety is the priority of female business travellers, what steps can hotels take to remove even some of that worry when women must travel solo for work?
5 unique experiences hotels can use to attract guests
As travelers become savvier and seek out new experiences, the hotel is in a great position to leverage their destination to offer something unique to their guests.
Ephemeral content: 4 ways to up your hospitality game
The more people hear about your company, the better. And one of the best ways to get that reach is via Instagram stories and social media in general.
4 hotel management lessons you can learn from Paul Rusesabagina of Hotel Rwanda
We all agree that managing a hotel in the time of crisis is no mean feat. And, if that crisis is of an extreme nature, your management skills are truly put to test.
