Occupancies are down, mass gatherings have been canceled and tourist arrivals have dropped. Here are six important tips learned from a study on tactics for surviving an economic downturn.
A 5-step plan to successfully target the bleisure market
Bleisure is still a relatively nascent trend in the hotel sector, but given how much it is growing, it is wonderful news for hotels that are interested in appealing to this group.
Overbooking: the good, the bad, and the ugly
Overbooking hotel rooms is risky, but modern technologies can help eliminate the risks of such unwelcome blunders (if they are blunders).
Best practice Coronavirus crisis response: What revenue managers can do
In times like this dealing with a severe fallout in tourism due to fears of infection, the revenue leader’s response could be crucial on a few different levels. Here are some simple tips and reflections.
Why 83% of all hotel marketing strategies fail
Could it be that we don’t understand what our guests are really looking for? We think we are in the business of selling accommodations, but as it turns out, our guests want us to make them feel good.
The human factor in ‘tired’ hotels
When you do something on a daily basis, routine tends to set in gradually and sometimes even takes over.
The hotel General Manager: Time for a new job description?
Hotel General Managers play a crucial role in the hotel’s performance. However their autonomy may vary depending on their education and the type of hotel they work in.
How a hotel concierge app can make guests happier (and help achieve your business goals)
More than 50% of Internet users access the Web through their smartphones. Moreover, that figure is expected to reach about 75% by 2025. Obviously, if a hotel wants to stay competitive in the hospitality market of the future, it should get a proper mobile app.
Why you are at great risk for not using panic buttons
Besides the doom and gloom of potentially losing millions in revenue over the long-term, implementing wearable safety devices has some surprising benefits that are worth sharing.
How to stop being busy and start being productive
Busyness has become like a badge people are using with honor. But there is no link between being busy and being successful and productive.
